Digital Services Case Studies


2010 Hyundai Genesis Coupe Launch Events (Automotive)
Increase awareness and positive consideration of the all-new Genesis Coupe..Complete Article

Posted On: 10/8/2009 2:45:36 PM


DTE Energy – Home Protection Plus Digital Lead Generation (Utilities)
Increase awareness of Home Protection Plus’s and Appliance Repair Programs..Complete Article

Posted On: 10/8/2009 3:05:32 PM


Hyundai Genesis Event Marketing Case Study (Automotive)
Hyundai uses a strategic ride and drive event to launch Genesis, its new entrant into the high-end luxury segment that is dominated by well-established brands. Hyundai uses ICS’s MarketSmart..Complete Article

Posted On: 10/21/2008 10:37:22 PM


Lansing Community College (Education)
Increase awareness of Lansing Community College's online Criminal Justice and Information Technology Programs..Complete Article

Posted On: 10/8/2009 3:15:48 PM


Medical Professional Perfomance Systems – Web-based Peer Assessments (Healthcare)
Medical Professional Performance Systems (MPPS) wanted to create a unique Web-based tool to help hospitals provide accurate and effective evaluation and development of resident physicians...Complete Article

Posted On: 4/22/2010 9:05:08 AM


Michigan State University and Search Engine Optimization (Education)
ICS and Netvantage Marketing engaged with MSU's School of Labor and Industrial Relations (LIR) on a consulting project with the goal of gaining better visibility for LIR on search engines...Complete Article

Posted On: 6/3/2009 2:02:02 PM


Two Men and a Truck Utilize Triggered Email for Lead Management and Conversion (NoneOther)
Two Men and a Truck Utilize Triggered Email for Lead Management and Conversion..Complete Article

Posted On: 9/8/2010 8:28:39 AM


Wharton Center for Performing Arts Utilizes Digital Marketing to Increase Attendance (NoneOther)
ICS and Netvantage Marketing engaged with Wharton Center for Performing Arts to utilze digital marketing to meet and create demand for attendance at performances...Complete Article

Posted On: 8/3/2010 11:20:20 AM