Production Services Case Studies


AAA Insurance Content Management System (Insurance)
MarketSmart, Production Services: Insurance..Complete Article

Posted On: 12/16/2007 9:17:06 PM


AAA Life Lead Management System (Insurance)
ICS’s MarketSmart Platform provides AAA Life with an effective way to localize their weekly Life Insurance prospecting efforts while managing the leads on the back end...Complete Article

Posted On: 12/16/2007 9:22:56 PM


ACN CRM System (Telecommunications)
ACN is the ultimate in print-on-demand content management. The challenge for this Telecom provider is that their products, pricing, features and legal disclaimers vary by state...Complete Article

Posted On: 12/16/2007 4:46:35 PM


American Cancer Society Donor Response System (Non-Profit)
For the American Cancer Society, ICS is responsible for donor communications after a donor phone solicitation...Complete Article

Posted On: 12/18/2007 9:55:41 PM


American Crew Sales Incentive Program Case Study (NoneOther)
American Crew Sales Incentive Program Case Study..Complete Article

Posted On: 2/2/2010 4:44:32 PM


Amica Insurance Lead Communication TDM (Insurance)
Amica Insurance is able to communicate quickly and effectively with leads by using ICS's technology expertise and production capabilities...Complete Article

Posted On: 2/10/2011 11:19:39 AM


Auto-Owners Insurance Prospecting (Insurance)
Auto-Owners reduced its rates and expressed an interest in attracting new affluent mature customers...Complete Article

Posted On: 12/16/2007 2:33:31 PM


Chrysler Owner Events (Automotive)
An offer for free Pocahontas Movie tickets was sent to over 600,000 Chrysler-Plymouth mini-van owners...Complete Article

Posted On: 12/16/2007 2:37:58 PM


Continental Airlines Customer Care System (NoneOther)
For this major airline, we manage their process for responding to customers that had a recent travel problem (i.e. lost luggage, travel delays, etc.). ..Complete Article

Posted On: 12/16/2007 5:17:33 PM


Davita Order Fullfillment (Healthcare)
Davita Village Health enlisted ICS to tackle a complex fulfillment program. ICS expanded its MarketSmart fulfillment portal capabilities as part of the Davita project...Complete Article

Posted On: 7/31/2008 8:24:43 AM


Davita Village Health (Healthcare)
Davita's integrated marketing program..Complete Article

Posted On: 4/22/2008 12:44:54 PM


Hyundai Genesis Event Marketing Case Study (Automotive)
Hyundai uses a strategic ride and drive event to launch Genesis, its new entrant into the high-end luxury segment that is dominated by well-established brands. Hyundai uses ICS’s MarketSmart..Complete Article

Posted On: 10/21/2008 10:37:22 PM


ICS helps MSU reengineer its Direct Marketing Efforts (Education)
MSU was experiencing a high rate of undeliverable returned mail; as high as 10% for some mailings...Complete Article

Posted On: 12/16/2007 2:36:29 PM


ICS Hones Advanced Targeting & Saves over $100,000 in Postage for Utility Company (Utilities)
ICS achieved a major postage cost reduction while improving prospect targeting for a utility client’s large scale direct marketing program...Complete Article

Posted On: 10/4/2013 1:30:01 PM


Internet Service Provider Intelligent Billing (Telecommunications)
Production Services: Internet..Complete Article

Posted On: 12/16/2007 3:49:51 PM


Johnson & Johnson Serenity Products fulfillment (NoneOther)
The Johnson & Johnson Serenity® data file consisted of 5.7 million records...Complete Article

Posted On: 12/16/2007 2:41:12 PM


Kelly Services Campaign Management system (NoneOther)
ICS has a number of active campaign management portals supporting Kelly Services. Branch Managers from around the US access this secure Web portal to drive their prospecting efforts each month...Complete Article

Posted On: 12/16/2007 9:35:55 PM


MSU Grandparent's University Event Management System (Education)
ICS created a Grandparents University Event Management System by using its MarketSmart technology platform for custom, secure, web portals. ICS’s system streamlined the registration process…..Complete Article

Posted On: 4/9/2012 8:36:47 AM


Saturn Test Drive Incentive Fulfillment (Automotive)
Saturn was looking for a way to centrally manage the various test drive campaigns that were active on an ongoing basis across the U.S...Complete Article

Posted On: 12/16/2007 3:03:25 PM


Tackling Complex Communications & Growing Data Needs with Fewer Resources (Education)
ICS developed a custom list management system for this university’s marketing department. Hands-on management ensured that 14 different marketing messages make it to their intended audience...Complete Article

Posted On: 4/9/2012 8:40:39 AM


TechSmith Software Web-based Fulfillment (NoneOther)
TechSmith is the world’s leading provider of screen capture and recording software for individual and professional use...Complete Article

Posted On: 12/16/2007 3:39:57 PM


Toyota Service Reminder Production (Automotive)
Toyota was looking to cost efficiently communicate dealer-specific service offers to their current owners...Complete Article

Posted On: 12/16/2007 4:17:25 PM


Utility Billing System (Utilities)
ICS has a multi-year relationship with a major mid-Michigan utility. There were several areas that made this project a challenge...Complete Article

Posted On: 12/16/2007 4:07:35 PM


Volvo B2B Prospecting System (Automotive)
ICS developed a B2B Prospecting System for Volvo Dealers..Complete Article

Posted On: 12/16/2007 2:39:47 PM